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	<title>The Displaced African &#187; African business</title>
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	<link>http://www.thedisplacedafrican.com</link>
	<description>African&#039;s personal development blog</description>
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		<copyright>2006-2007 </copyright>
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		<webMaster>masmilele@thedisplacedafrican.com (The Displaced African)</webMaster>
		<category>posts</category>
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		<itunes:summary>Just another WordPress weblog</itunes:summary>
		<itunes:author>The Displaced African</itunes:author>
		<itunes:category text="Society &amp; Culture"/>
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			<itunes:name>The Displaced African</itunes:name>
			<itunes:email>masmilele@thedisplacedafrican.com</itunes:email>
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			<title>The Displaced African</title>
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		<item>
		<title>Interview with Pamoja Media &amp; African Path Co-Founder: Benin Mwangi (Part 2)</title>
		<link>http://www.thedisplacedafrican.com/2008/09/interview-with-pamoja-media-african-path-co-founder-benin-mwangi-part-2/</link>
		<comments>http://www.thedisplacedafrican.com/2008/09/interview-with-pamoja-media-african-path-co-founder-benin-mwangi-part-2/#comments</comments>
		<pubDate>Thu, 25 Sep 2008 15:06:48 +0000</pubDate>
		<dc:creator>Mwangi</dc:creator>
				<category><![CDATA[Displaced African Podcast]]></category>
		<category><![CDATA[The Psychology of an African Leader]]></category>
		<category><![CDATA[African business]]></category>
		<category><![CDATA[African Internet]]></category>
		<category><![CDATA[African Path]]></category>
		<category><![CDATA[Benin Mwangi]]></category>
		<category><![CDATA[Benin Mwangi Brown]]></category>
		<category><![CDATA[leadership psychology]]></category>
		<category><![CDATA[Pamoja Media]]></category>

		<guid isPermaLink="false">http://www.thedisplacedafrican.com/?p=1603</guid>
		<description><![CDATA[


The Podcast

Things Discussed
1) How did Benin and Joshua get people to write for African Path (Amazing!)
2) What was the vision behind AfricanPath.com
3) Did the initial writers get paid?
4) How to get advertisers to committ to you and your site?
5) Pamoja Media and the Vertical Advertising Network Business Model
6) The Long Tail Theory of the Internet
7) [...]]]></description>
			<content:encoded><![CDATA[
<!-- ALL ADSENSE ADS DISABLED -->
<p><a href="http://www.thedisplacedafrican.com/wp-content/uploads/2008/09/benin-mwangi-2.jpg"><img class="aligncenter size-medium wp-image-1609" title="benin-mwangi-2" src="http://www.thedisplacedafrican.com/wp-content/uploads/2008/09/benin-mwangi-2.jpg" alt="" /></a></p>
<p><span id="more-1603"></span><strong>The Podcast</strong></p>
<h3></h3>
<p><strong>Things Discussed</strong></p>
<p>1) How did Benin and Joshua get people to write for African Path (Amazing!)</p>
<p>2) What was the vision behind AfricanPath.com</p>
<p>3) Did the initial writers get paid?</p>
<p>4) How to get advertisers to committ to you and your site?</p>
<p>5) Pamoja Media and the Vertical Advertising Network Business Model</p>
<p>6) The Long Tail Theory of the Internet</p>
<p>7) How did they get people to advertise on African Path<br />
 <img src='http://www.thedisplacedafrican.com/wp-includes/images/smilies/icon_cool.gif' alt='8)' class='wp-smiley' /> Was it easy to get publishers for Pamoja Media? Was it easy to get advertisers?</p>
<p>9) What you must understand if you are to deal with African publishers i.e. the large African newspapers and magazines?</p>
<p>10) How difficult it was to integrate African publishers to the Pamoja Media advertising model</p>
<p>11) What has separated the African online ventures that have succeeded from those that haven&#8217;t?</p>
<p>12) We had yet another feel good session <img src='http://www.thedisplacedafrican.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
<p>13) The unique strengths that Benin Mwangi Brown has brought to African Path that have helped it succeed</p>
<p>14) What unique strengths do African people have that they can bring to the West?</p>
<p><strong>Websites and Ideas Mentioned</strong></p>
<p>1) <a href="http://www.entrepreneurs-journey.com/146/the-long-tail-in-the-blogosphere/"> The Long Tail </a></p>
<p>ii) <a href="http://en.wikipedia.org/wiki/The_Long_Tail">Long Tail 2</a></p>
<p>2) <a href="http://www.pamojamedia.com/">Pamoja Media</a></p>
<p>3) <a href="http://www.africanpath.com/p_home.cfm">African Path</a></p>
<p>4) <a href="http://www.openx.org/">Open X</a> (Even I use it)</p>
<p>5) <a href="http://en.wikipedia.org/wiki/Cost_per_impression">CPM</a></p>
<p>6) <a href="http://en.wikipedia.org/wiki/Cost_per_click">CPC</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thedisplacedafrican.com/2008/09/interview-with-pamoja-media-african-path-co-founder-benin-mwangi-part-2/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<enclosure url="http://www.thedisplacedafrican.com/wp-content/uploads/Benin%20Mwangi%20Interview%20part%20two.mp3" length="8442515" type="audio/mpeg"/>
<itunes:duration>35:10</itunes:duration>
		<itunes:subtitle>The Podcast

Things Discussed

1) How did Benin and Joshua get people to write for African Path (Amazing!)

2) What was the vision behind AfricanPath.com

3) Did the initial ...</itunes:subtitle>
		<itunes:summary>The Podcast

Things Discussed

1) How did Benin and Joshua get people to write for African Path (Amazing!)

2) What was the vision behind AfricanPath.com

3) Did the initial writers get paid?

4) How to get advertisers to committ to you and your site?

5) Pamoja Media and the Vertical Advertising Network Business Model

6) The Long Tail Theory of the Internet

7) How did they get people to advertise on African Path

8) Was it easy to get publishers for Pamoja Media? Was it easy to get advertisers?

9) What you must understand if you are to deal with African publishers i.e. the large African newspapers and magazines?

10) How difficult it was to integrate African publishers to the Pamoja Media advertising model

11) What has separated the African online ventures that have succeeded from those that haven't?

12) We had yet another feel good session :D

13) The unique strengths that Benin Mwangi Brown has brought to African Path that have helped it succeed

14) What unique strengths do African people have that they can bring to the West?

Websites and Ideas Mentioned

1)nbsp; The Long Tail 

ii) Long Tail 2

2) Pamoja Media

3) African Path

4) Open X (Even I use it)

5) CPM

6) CPC</itunes:summary>
		<itunes:keywords>Displaced,African,Podcast,,The,Psychology,of,an,African,Leader</itunes:keywords>
		<itunes:author>masmilele@thedisplacedafrican.com</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>No</itunes:block>
	</item>
		<item>
		<title>Interview with Pamoja Media &amp; African Path Co-Founder: Benin Mwangi (Part 1)</title>
		<link>http://www.thedisplacedafrican.com/2008/09/interview-with-pamoja-media-african-path-co-founder-benin-mwangi/</link>
		<comments>http://www.thedisplacedafrican.com/2008/09/interview-with-pamoja-media-african-path-co-founder-benin-mwangi/#comments</comments>
		<pubDate>Mon, 22 Sep 2008 19:02:26 +0000</pubDate>
		<dc:creator>Mwangi</dc:creator>
				<category><![CDATA[Displaced African Podcast]]></category>
		<category><![CDATA[The Psychology of an African Leader]]></category>
		<category><![CDATA[African business]]></category>
		<category><![CDATA[African Internet]]></category>
		<category><![CDATA[African Path]]></category>
		<category><![CDATA[Benin Mwangi]]></category>
		<category><![CDATA[Benin Mwangi Brown]]></category>
		<category><![CDATA[Pamoja Media]]></category>

		<guid isPermaLink="false">http://www.thedisplacedafrican.com/?p=1565</guid>
		<description><![CDATA[


The Podcast

 
Things Discussed
1) Brief feel good session before call: Just because I&#8217;m corny like that  
2) Who he is and what he does?
3) Why does he have the unique mix of the names &#8220;Benin&#8221;, &#8220;Mwangi&#8221; and then the surname &#8220;Brown&#8221;?
4) The relationships between Africans and African Americans: I finally hear the African American [...]]]></description>
			<content:encoded><![CDATA[
<!-- ALL ADSENSE ADS DISABLED -->
<p><a href="http://www.thedisplacedafrican.com/wp-content/uploads/2008/09/benin-mwangi.jpg"><img class="aligncenter size-medium wp-image-1583" title="benin-mwangi" src="http://www.thedisplacedafrican.com/wp-content/uploads/2008/09/benin-mwangi.jpg" alt="" /></a></p>
<p><span id="more-1565"></span><strong>The Podcast</strong></p>
<h3></h3>
<p><a href="http://media.thedisplacedafrican.com.s3.amazonaws.com/Benin Mwangi Interview part one.mp3"> </a></p>
<p><strong>Things Discussed</strong></p>
<p>1) Brief feel good session before call: Just because I&#8217;m corny like that <img src='http://www.thedisplacedafrican.com/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> </p>
<p>2) Who he is and what he does?</p>
<p>3) Why does he have the unique mix of the names &#8220;Benin&#8221;, &#8220;Mwangi&#8221; and then the surname &#8220;Brown&#8221;?</p>
<p>4) The relationships between Africans and African Americans: I finally hear the African American side of the story</p>
<p>5) His transition from an Engineering student to Entrepreneur</p>
<p>6) His time in real estate</p>
<p>7) What drew him to entrepreneurship?<br />
 <img src='http://www.thedisplacedafrican.com/wp-includes/images/smilies/icon_cool.gif' alt='8)' class='wp-smiley' /> The effects of his first trip to Africa: How was Ghana? How did he get there?</p>
<p>9) The journey from his Ghana trip to founding AfricanPath.com</p>
<p><strong>Websites Mentioned:</strong></p>
<p>1) <a href="http://www.africanpath.com">African Path</a></p>
<p>2) <a href="http://www.pamojamedia.com">Pamoja Media</a></p>
<p>3) <a href="http://www.entrepreneur.com/">Entrepreneur Magazine</a></p>
<p>4) <a href="http://www.inc.com/">Inc Magazine</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thedisplacedafrican.com/2008/09/interview-with-pamoja-media-african-path-co-founder-benin-mwangi/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<enclosure url="http://www.thedisplacedafrican.com/wp-content/uploads/Benin%20Mwangi%20Interview%20part%20one.mp3" length="8002508" type="audio/mpeg"/>
<itunes:duration>33:20</itunes:duration>
		<itunes:subtitle>The Podcast

 

Things Discussed

1) Brief feel good session before call: Just because I'm corny like that :D

2) Who he is and what he does?

3) Why ...</itunes:subtitle>
		<itunes:summary>The Podcast

 

Things Discussed

1) Brief feel good session before call: Just because I'm corny like that :D

2) Who he is and what he does?

3) Why does he have the unique mix of the names "Benin", "Mwangi" and then the surname "Brown"?

4) The relationships between Africans and African Americans: I finally hear the African American side of the story

5) His transition from an Engineering student to Entrepreneur

6) His time in real estate

7) What drew him to entrepreneurship?

8) The effects of his first trip to Africa: How was Ghana? How did he get there?

9) The journey from his Ghana trip to founding AfricanPath.com

Websites Mentioned:

1) African Path

2) Pamoja Media

3) Entrepreneur Magazine

4) Inc Magazine</itunes:summary>
		<itunes:keywords>Displaced,African,Podcast,,The,Psychology,of,an,African,Leader</itunes:keywords>
		<itunes:author>masmilele@thedisplacedafrican.com</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>No</itunes:block>
	</item>
		<item>
		<title>Tips from an African Woman Who Started and Sold a Business for Six Figures</title>
		<link>http://www.thedisplacedafrican.com/2008/08/tips-from-an-african-woman-who-started-and-sold-a-business-for-six-figures/</link>
		<comments>http://www.thedisplacedafrican.com/2008/08/tips-from-an-african-woman-who-started-and-sold-a-business-for-six-figures/#comments</comments>
		<pubDate>Tue, 05 Aug 2008 17:04:37 +0000</pubDate>
		<dc:creator>Mwangi</dc:creator>
				<category><![CDATA[Displaced African Podcast]]></category>
		<category><![CDATA[African business]]></category>
		<category><![CDATA[African women business]]></category>
		<category><![CDATA[Nursing agency]]></category>
		<category><![CDATA[Nursing industry]]></category>

		<guid isPermaLink="false">http://www.thedisplacedafrican.com/?p=993</guid>
		<description><![CDATA[


Podcast

Things Covered and Sources of More Information
1) How she started her nursing agency business
2) How long did it take to pick up and how it picked up (NB: For a nutshell description of a care manager, please click here. You can also find more information on care managers here )
3) Why did she choose the [...]]]></description>
			<content:encoded><![CDATA[
<!-- ALL ADSENSE ADS DISABLED -->
<p style="text-align: center;"><a href="http://www.thedisplacedafrican.com/wp-content/uploads/2008/08/old-sad-white-man.jpg"><img class="aligncenter size-medium wp-image-1008" title="Elderly the man" src="http://www.thedisplacedafrican.com/wp-content/uploads/2008/08/old-sad-white-man.jpg" alt="" width="407" height="611" /></a></p>
<p><span id="more-993"></span><strong>Podcast</strong></p>
<h3></h3>
<p><strong>Things Covered and Sources of More Information</strong></p>
<p>1) How she started her nursing agency business</p>
<p>2) How long did it take to pick up and how it picked up (NB: For a nutshell description of a <a href="http://www.answers.com/main/ntquery?s=case+manager&amp;gwp=13" target="_blank">care manager, please click here. </a>You can also find more information on <a href="http://wiki.answers.com/Q/What_does_a_disability_case_manager_do&amp;src=ansTT">care managers here</a> )</p>
<p>3) Why did she choose the aged care/disability care industry? I spoke a bit about this when I gave my <a href="http://www.thedisplacedafrican.com/332/opinions-on-melbourne-from-a-son-of-an-immigrant-family/" target="_blank">opinions on Melbourne</a>.</p>
<p>4) Tips for anyone thinking of following in her footsteps</p>
<p>5) Tips on recruiting good workers. For more information on police checks <a href="http://www.thedisplacedafrican.com/212/police-check-taxes-and-tax-file-numberenrolment-and-work-permithow-to-immigrate-to-australia-within-a-week/" target="_blank">check out this article</a>.</p>
<p>6) Tips on insurance, the law and other bits and pieces that must be in place to work in the aged care/disability care industry</p>
<p>7) Discussion of <a href="http://www.google.com.au/url?sa=t&amp;ct=res&amp;cd=1&amp;url=http%3A%2F%2Fwww.workplace.gov.au%2Fworkplace%2FProgrammes%2FNEIS%2F&amp;ei=llKXSPrmFoKWsAPJ6KiwCg&amp;usg=AFQjCNGvacIk2XCmywFDv51zNZwPiSweJA&amp;sig2=YUGADpd5NjwjEorTAEmKQg" target="_blank">the New Enterprise Incentive Scheme</a><br />
 <img src='http://www.thedisplacedafrican.com/wp-includes/images/smilies/icon_cool.gif' alt='8)' class='wp-smiley' /> Things to keep in mind when selling a business for six figures</p>
<p>9) Valuation process and the importance of documentation</p>
<p><em>As always if you like this podcast,<a href="http://www.thedisplacedafrican.com/how-to-subcribe-to-the-displaced-african-podcast/" target="_blank"> subscribe to the Displaced African podcast</a>. At the moment it&#8217;s not syndicating the latest podcasts, but as soon as that is fixed you will receive all the latest podcasts direct to your favourite mp3 player.</em></p>
<p><a href="http://www.health.vic.gov.au/agedcare/maintaining/falls/providers/rac/report_incid.htm" target="_blank"></a><strong>Websites Mentioned</strong></p>
<p>1) <a class="l" onmousedown="return rwt(this,'','','res','1','AFQjCNFD5_I0qGYY92yT9XQGsQpANUAaHg','&amp;sig2=mvKwlZMD03DFRx2n-1-pNg')" href="http://www.google.com.au/url?sa=t&amp;ct=res&amp;cd=1&amp;url=http%3A%2F%2Fwww.dewr.gov.au%2F&amp;ei=B1KXSIDgA4KGsAOU8Ny2Cg&amp;usg=AFQjCNFD5_I0qGYY92yT9XQGsQpANUAaHg&amp;sig2=mvKwlZMD03DFRx2n-1-pNg"><em>Department</em> of Education, <em>Employment</em> and Workplace Relations</a></p>
<p>2) <a href="http://www.google.com.au/url?sa=t&amp;ct=res&amp;cd=1&amp;url=http%3A%2F%2Fwww.centrelink.gov.au%2F&amp;ei=LlKXSKnQHYmWsAPagp25Cg&amp;usg=AFQjCNFCcUOy2KChTUqRjQHHwoBQ7tYOPQ&amp;sig2=2NQ7o202wkjV2CXKuzLP2A" target="_blank">Centrelink</a></p>
<p>3) <a href="http://www.google.com.au/search?hl=en&amp;client=firefox-a&amp;rls=org.mozilla%3Aen-US%3Aofficial&amp;hs=vR5&amp;q=insurance+brokers+australia&amp;btnG=Search&amp;meta=" target="_blank">A list of Australian insurance brokers</a></p>
<p>4) <a href="http://www.google.com.au/url?sa=t&amp;ct=res&amp;cd=1&amp;url=http%3A%2F%2Fwww.workplace.gov.au%2Fworkplace%2FProgrammes%2FNEIS%2F&amp;ei=llKXSPrmFoKWsAPJ6KiwCg&amp;usg=AFQjCNGvacIk2XCmywFDv51zNZwPiSweJA&amp;sig2=YUGADpd5NjwjEorTAEmKQg" target="_blank">New Enterprise Incentive Scheme</a></p>
<p>5) <a href="http://www.centrelink.gov.au/internet/internet.nsf/services/job_network.htm" target="_blank">Job Network</a></p>
<p>6) To get a <a href="http://www.health.vic.gov.au/agedcare/maintaining/falls/providers/rac/report_incid.htm" target="_blank">rough idea of how incident reporting can be applied check out this page which has incident reporting forms for people that have fallen.</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thedisplacedafrican.com/2008/08/tips-from-an-african-woman-who-started-and-sold-a-business-for-six-figures/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		<enclosure url="http://www.thedisplacedafrican.com/wp-content/uploads/Susan%20discusses%20her%20business.mp3" length="4182479" type="audio/mpeg"/>
<itunes:duration>17:25</itunes:duration>
		<itunes:subtitle>Podcast

Things Covered and Sources of More Information

1) How she started her nursing agency business

2) How long did it take to pick up and how it ...</itunes:subtitle>
		<itunes:summary>Podcast

Things Covered and Sources of More Information

1) How she started her nursing agency business

2) How long did it take to pick up and how it picked up (NB: For a nutshell description of a care manager, please click here. You can also find more information on care managers here )

3) Why did she choose the aged care/disability care industry? I spoke a bit about this when I gave my opinions on Melbourne.

4) Tips for anyone thinking of following in her footsteps

5) Tips on recruiting good workers. For more information on police checks check out this article.

6) Tips on insurance, the law and other bits and pieces that must be in place to work in the aged care/disability care industry

7) Discussion of the New Enterprise Incentive Scheme

8) Things to keep in mind when selling a business for six figures

9) Valuation process and the importance of documentation

As always if you like this podcast, subscribe to the Displaced African podcast. At the moment it's not syndicating the latest podcasts, but as soon as that is fixed you will receive all the latest podcasts direct to your favourite mp3 player.

Websites Mentioned

1) Department of Education, Employment and Workplace Relations

2) Centrelink

3) A list of Australian insurance brokers

4) New Enterprise Incentive Scheme

5) Job Network

6) To get a rough idea of how incident reporting can be applied check out this page which has incident reporting forms for people that have fallen.</itunes:summary>
		<itunes:keywords>Displaced,African,Podcast</itunes:keywords>
		<itunes:author>masmilele@thedisplacedafrican.com</itunes:author>
		<itunes:explicit>no</itunes:explicit>
		<itunes:block>No</itunes:block>
	</item>
		<item>
		<title>Success Story from the African Diaspora: Wilfred ole Saroni</title>
		<link>http://www.thedisplacedafrican.com/2008/03/business-success-story-wilfred-ole-saroni/</link>
		<comments>http://www.thedisplacedafrican.com/2008/03/business-success-story-wilfred-ole-saroni/#comments</comments>
		<pubDate>Sun, 23 Mar 2008 05:26:30 +0000</pubDate>
		<dc:creator>Mwangi</dc:creator>
				<category><![CDATA[How to Discover Your Mission in Life and Use It to Make]]></category>
		<category><![CDATA[The Psychology of an African Leader]]></category>
		<category><![CDATA[African]]></category>
		<category><![CDATA[African business]]></category>
		<category><![CDATA[African diaspora]]></category>
		<category><![CDATA[business success]]></category>
		<category><![CDATA[Wilfred ole Saroni]]></category>

		<guid isPermaLink="false">http://www.thedisplacedafrican.com/197/business-success-story-wilfred-ole-saroni/</guid>
		<description><![CDATA[

I interrupt the regularly scheduled programing, (believe it or not, the blog runs on a program now&#8230;who woulda thought) to bring you a quick inspirational story from the Diaspora. Whereas material wealth isn&#8217;t everything (I&#8217;m serious), I still love stories like these because they force us to raise our standards and our beliefs about what [...]]]></description>
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<blockquote><p>I interrupt the regularly scheduled programing, (believe it or not, the blog runs on a program now&#8230;who woulda thought) to bring you a quick inspirational story from the Diaspora. Whereas material wealth isn&#8217;t everything (I&#8217;m serious), I still love stories like these because they force us to raise our standards and our beliefs about what is possible. Anyway enjoy and I hope it sparks some thought (and more importantly) some action that will get you on a headline somewhere. Taken verbatim from <a href="http://www.nationmedia.com/dailynation/nmgcontententry.asp?category_id=39&amp;newsid=119558" title="US businessman creates nursing education empire" target="_blank">this Daily Nation article</a>:</p></blockquote>
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<td><span class="title">  							US-based Kenyan businessman joins the big league<span class="bodytext"> 							Story by ENOCK WAMBUA in Lowell, Massachusetts<br />
Publication Date: 3/22/2008							 							</span> </span></td>
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<td colspan="2" class="bodytext" valign="top"><font face="Verdana"><font size="-1">A Kenyan made history this week by taking his privately owned business to the mainstream of America’s commerce.</font></font><span id="more-197"></span></p>
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<td><img src="http://www.nationmedia.com/dailynation/images/news/newsextra220308US.jpg" height="177" width="300" /></td>
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<td><font face="Verdana, Arial, Helvetica, sans-serif" size="1"><strong>The building which houses the Holden Group of Colleges and right, Mr Wilfred ole Saroni in his office</strong></font></td>
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<p><font face="Verdana"><font size="-1">Mr Wilfred ole Saroni, the proprietor of Holden group of colleges, has merged with Premier Educational Group.</font></font></p>
<p><font face="Verdana"><font size="-1">The group is an empire of private sector middle-level training institutions boasting 47 colleges in states within the American eastern seaboard.</font></font></p>
<p><font face="Verdana"><font size="-1">According to the merger, the Kenyan businessman brings to the Premier group the much sought-after private nursing programme which he has successfully run for more than five years at his three colleges in Lowell, Worcester and Nashua.</font></font></p>
<p><font face="Verdana"><font size="-1">The Nashua college has been rated the second best in New Hampshire by the New Hampshire Board of Nursing for two years running.</font></font></p>
<p><font face="Verdana"><font size="-1">The new development directs focus on a man who has become accustomed to scoring firsts.</font></font></p>
<p><font face="Verdana"><font size="-1">Three years ago (in 2005), Mr Saroni hit newspaper headlines in the US when he became the first Kenyan to be awarded the Ronald Reagan Republican Gold Medal. In the same year, he scored another first by bagging the New Hampshire Businessman of the Year award.</font></font></p>
<p><font face="Verdana"><font size="-1">By joining the board of directors at the Premier Educational Group, Mr Saroni has embarked on a journey of a transition from a business owner to an investor.</font></font></p>
<p><font face="Verdana"><font size="-1">Talking to the <em>Saturday Nation</em> in his office in Lowell, Mr Saroni said he has had to endure great challenges to get where he is today.</font></font></p>
<p><font face="Verdana"><font size="-1">Last year, he said, was particularly difficult for his businesses. He cited two investments that he said pushed him to the edge.</font></font></p>
<p><font face="Verdana"><font size="-1">The first one, he said, was the acquisition of a multi-million-dollar building (Holden Center) at the heart of Lowell City.</font></font></p>
<p><font face="Verdana"><font size="-1">The building, sitting on 3,000 square feet, is a former health facility that Mr Saroni planned to convert into a dormitory to take advantage of accommodation needs for students at the neighbouring University of Massachusetts, Lowell campus.</font></font></p>
<p><font face="Verdana"><font size="-1">He is in the process of liquidating part of his shareholding in the building.</font></font></p>
<p><font face="Verdana"><font size="-1">The second misadventure, he said, was a co-investment in the Holden Home Care company which, he said, had grown to a 300-employee service firm with a $100,000 weekly wage bill at its peak.</font></font></p>
<p><font face="Verdana"><font size="-1">Owing to what he referred to as “billing differentials”, he withdrew his interests from the firm last year.</font></font></p>
<p><strong><font face="Verdana"><font size="-1">Exit strategy</font></font></strong></p>
<p><font face="Verdana"><font size="-1">Asked if he had any regrets over the two deals, Mr Saroni said: “It does not make business sense to hang on to an investment whose fundamentals are shaky. After realising my business miscalculations, I worked out on an exit strategy to concentrate on more rewarding ventures. I am very comfortable with the direction I am taking,” he said.</font></font></p>
<p><font face="Verdana"><font size="-1">Following the merger, Premier Educational Group projects to grow its operating revenue with an additional $100 million from its current $270 million in the next five years.</font></font></p>
<p><font face="Verdana"><font size="-1">While he will sit on  the board, Mr Saroni will oversee the implementation and running of the nursing programme at all the 50 institutions.</font></font></p>
<p><font face="Verdana"><font size="-1">Commenting on the fate of his employees, he said there was no risk of redundancy, adding that the creation of a nursing department at Premier will open more employment opportunities.</font></font></p>
<p><font face="Verdana"><font size="-1">He said the new deal was a blessing for his employees who will move into a larger institution with better terms of service including retirement and health insurance packages.</font></font></p>
<p><font face="Verdana"><font size="-1">Mr Saroni’s story is one of the success of a self-made man who has worked his way up from very humble beginnings. He attended Kimana primary and secondary schools in Kenya.</font></font></p>
<p><font face="Verdana"><font size="-1">Mr Saroni arrived in the United States of America in 1996 and lived with his aunt whom he helped with household chores.</font></font></p>
<p><font face="Verdana"><font size="-1">In 1997, he enrolled for a course in Microsoft Certified System Engineering and bagged the certificate in the same year before enrolling for an online Masters in Business Administration in 1998.</font></font></p>
<p><font face="Verdana"><font size="-1">From the humble beginnings at Holden Quality Staffing, a nursing staffing agency he started in 1999, Mr Saroni has built an empire in health care provision.</font></font></td>
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<p>Now go out and make it happen,</p>
<p>Mwangi</p>
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