My 4 Hour Work Week Journey: Target Daily Income

This is day 7 of My 4 Hour Work Week Journey. Please make sure you read the rest of the articles that came before this one to understand where I am in the journey. Click here to buy a copy of the 4 hour work week and go on the journey with me.

The part that you and I have been waiting for. Over the past 6 days we have set up the foundation. Today we put a dollar sign on the destination and get into the most compelling part of my 4 hour work week journey.

Before I get started to be fully honest by this point, emotionally I am so over going through this journey. But I thought, even though my emotional reserves might be running on empty, better to put out something and keep going than stay put and so I hope you guys appreciate that as you read this.

Questions and Actions: What Do You Want to Be, Do or Have? How Much Will IT Cost Per Month/ Per Day?

1) What would I do if there was no way I could fail? If I were 10 times smarter than the rest of the world?

I have already covered this in the following posts:

What if You Had One Year Left to Live? The Bucket List

8 Things I Would Like to Do Before I Do Before I Die & Meek Meek Meme

How to Take Africa from Zero to Hero: Entertainment!

My Story as an African Immigrant:Part five

The Rules of the Timelines

Tim proposes we create 2 timelines of 6 months and 12 months and in these two timelines put:

a) 5 things we dream of doing having and being over these two time periods

I am unclear as to whether Tim meant 5 things in total we want to be, do or have or 5 things we want to do, another five we want to be and another 5 things we dream of having. Therefore I opted for the latter.

In addition to that, I don’t intend on doing all these things concurrently and some I may not even end up pursuing because of time constraints.

I have limited attention and focus as a person and intend on doing all this stuff, one at a time. That having been said it will probably take me years to go through this list.

6 Month Timeline

Here are snapshots of my timelines

Within 6 months I would like to be:

Bodybuilder: I admire the discipline of Arnold and other elite athletes, including my friend in the army. Well chiseled individuals worth emulating would be folks like Tyson Beckford and Shemar Moore.

Emotional master: This one is probably one of the ones that few folks will relate to. As I said in 8 Things I Would Like to Do Before I Do Before I Die & Meek Meek Meme , I would love to have complete emotional mastery and be in control of the ebb and flow of my emotions.

From this place of control I would love to experiment and see if I can go seven days in a peak state without experiencing negative emotion.

Not negative events or circumstances but where I am such control of my emotions that I am able to redirect the energy from these events into positive energy without going through negative emotions.

What I like about this goal is that I have never seen it done and don’t even know if its possible. Let me strongly suggest that if you have the stomach for it, you at least set one “unrealistic goal” like this.

Successful Internet entrepreneur: This one has a few parts:

a) I want to be the preeminent blogger in some corner of the African blogosphere and be the “go to guy” for advice on some aspect of African life and am still wading through to discover which area/ areas I should focus on.

b) I want to become a marketing and systemization consultant. I want to travel the world helping Africans make money or systemize their businesses or create cashflow sources so that they can live better and we can up our expectations and the amount of spare time we have so we can have significant, tangibe impact on Mama Africa.

Therefore I want to study the work of Jay Abraham, Dan Kennedy, Michael Gerber and W.E. Demming to become the preeminent go to consultant on high leverage tactics for cash flow creation a.k.a. Mr. “Give You More Money and Or Time”

Networker: There is a networking group where one needs to pay about $120,000 annually to get in. Apparently this gives you access to some of the upper crust of Western society. I want to understand how the world truly works so I can have the greatest impact I can: I want in.

Within 6 months I would like to have:

A Tesla Roadster: Google it and drool! It runs on electricity people! Electricity?! If not, I’d go the way of BMW with their hydrogen models that are currently marinating or go for anything that doesn’t aggravate humanity’s impact on the environment (if I have enough time to run and bike anywhere I need to go, that’s not necessarily a bad thing).

Bodybuilder’s Build: I want to get the aesthetics out of the way early so I can focus on the true substance of experimenting and testing out to find the best diet for me. I want to experiment with raw veganism, acid-alkaline diets, green diets and as many “natural” (no supplements or additives or anything that’s not coming straight out of the ground) eating systems as I can. I understand that when someone is eating well, their natural state is to wake up buzzing and excited. I want to see if that is true.

Custom made clothes: I want to build my own textile manufacturing project somewhere in Africa, where WTO has completely shafted the local textile industries, and begin creating my own custom made clothes, not just for myself but perhaps for sale. I would love to have “the Displaced African” as a clothing label someday.

Membership site: I want to have my own online tutorial site where I teach Africans something. If this 4 hour work week journey succeeds, this might be what I teach….watch this space.

Within 6 months I would like to:

Dance championships: Train hard enough that I qualify, maybe even win some global hip hop championships. I like to move, but yet I suck at it. What better way for me to challenge and extend myself than this?

Take a trip round the world: Depending on how successful this blog will be at the time and the community built around it, I would love to travel the world with a tiny camera stopping by reader’s homes and chatting. How cool would that be? A lot of beautiful women, cool cultures and lessons all over the world too.

Radio theatre: When I started this blog, I knew that someday I wanted to experiment with radio theatre and creating my own online radio show. Again, how cool would this be? Watch this space! In the meantime check out the BBC African radio theatre shows from a few years back: they are what inspired me to do this.

Interview untouchables: The two untouchables who come to mind, whose brains I would love to pick to find out how they can sway a crowd, control a crowd and hook them when they speak would be Anthony Robbins and Dwayne the Rock Johnson.

Learn African languages: I want to learn all African languages I will have time to learn starting with my own native tongue, Kikuyu that I hardly know, branching out to Kiswahili (good Kiswahili not sheng which by this point is really its own language), then move on to learn all Kenyan languages including Luo, Taita, Kamba etc. Then Southern African languages and so on and so on and so on……I have just realized I have never seen West Africans speak in anything other than fluent and Pidgin English…hmmm, why is that?….

12 Month Timeline

Within 12 months I would like to have:

My own clothing label that redefines fashion and hair throughout the continent of Africa and pumps money back into the local economy

My own apartment in the city: Right next to the beach and somewhere where I can work, find piece and have fun with my friends on weekends.

My own African media empire that completely revolutionizes the way Africans think about themselves. Refer to:How to Take Africa from Zero to Hero: Entertainment!

Within 12 months I would like to do:

Meeting with the president of Botswana: I would love to interview him and the ruling elite of Singapore to figure out what these folks are doing right and perhaps replicate that in other parts of Africa.

Starting my own small theatre company that caters to an upmarket crowd: I love acting and performance and all aspects of moving people. I would love to just take a long period of my life and just dedicate it to acting and putting together good pieces of artistic work.

Creating my own music album which is a collaboration with artists from all over Africa and being featured as a world class dancer in music videos throughout Africa: A Pan-African album where I work with everyone including Afro-latinos, African Americans, heck Maoris, Aboriginals and just put out a good album. Just because it’s been done before doesn’t mean I don’t want to do it. Has it been done before?

Recording the history of Africa and exploiting it for today: I think I have already spoken about how strongly I feel we as Africans need to not only record our history and heritage as different tribes but also begin to incorporate the wisdom of year’s past into everyday life.

I always use this as the example: the Luo and the Ashanti’s approach to death appears to be way healthier than the Western approach to death (If you don’t know what those approaches are, then I want to record all that and make sure you know).

Within 12 months I would like to be:

One of the greatest forces for political good in Africa

World class classical and modern day singer and dancer

World class speaker and motivator: Like Anthony Robbins, the Rock and Barrack Obama all rolled into one.

Relationship expert: Way too important to leave to chance is what I always say. Pretty fun area to learn more about too.

The Best of Both Dreamlines

What four dreams or goals would change it all? Within each of the timelines, highlight the 4 dreams from each column that would be the most exciting to pursue

That statement is quite vague to me and so what I ended up doing is taking 4 things from each of the timelines drawing them from the being, doing and having categories. Among the things I selected from the stuff listed above are:

6 months

Emotional master

World class performer

Join the exclusive mastermind group


12 months

My own clothing label

Studying the histories of Botswana, Singapore and other countries that have done quite well economically to figure out what they did right

Become a world class blogger, Jay Abraham, W. E. Demming, Dan Kennedy, Michael Gerber business expert and help African businesses create cash flow.

The Cost: The Target Monthly Income / Target Daily Income

Let’s talk numbers:

My target daily income is $3000 a day.

For more information on how I arrived at this number I created a lengthy private video that walks you through some of the steps I took. Please note that I use the terms Target Monthly income and Target Daily income interchangeably but I have no clue what my target monthly income is, all I know is my target daily income:

Now that we have quantified the end of this journey: let’s hit the ground running.

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Here’s to our collective success,


  • By -JIM-, July 16, 2008 @ 11:44 am

    Dude.., I will try put as simple as I can.

    Do you believe on what you just typed? I hope you are not serious. Dude..You need to stay from TIM, he is brainwashing your mind. I can see you getting frustrated in the near future.

    I hope this little article I wrote few days ago will help.

    Well, if you decide to pursue your dream as you stated, go for it. Good luck.


  • By Mwangi, July 16, 2008 @ 7:09 pm

    @Jim: This blog as far as I can tell will take a helluva long time before it even comes close to making 3k a month. I don’t think I will mint the money from the blog. Blogging is the slowest and least profitable way of making money online that I have encountered thus far. I would create the cash flow from other sources and not the blog.
    Blogging is more about the message and enhancing a brand than it will ever be about money….most of the time anyway.

  • By -JIM-, July 16, 2008 @ 11:46 pm


    Since my job mostly involve online activities, I will keep checking your blog as I always do :)

    I hope you succeed on other sources as you stated but always be realistic. Don’t take my critic as a discouragement though.

  • By Gary, July 16, 2008 @ 11:48 pm

    Hi Mwangi,

    First time leaving a comment on your blog. Just to let you know that I’m supporting you and looking forward to reading about your 4HWW adventure for a long time to come.

    Remember, 99% of people will tell you it’s impossible, but keep working hard and thinking smart and you at least have a chance. If others think you are crazy, then let them lead ordinary lives. At least you are trying.

    Be careful not to go down the “get rich quick” road, instead think about how you can add value to peoples lives that they will be willing to swap some cash for! ;)

    All the best, and keep your spirits up.

  • By Mwangi, July 17, 2008 @ 5:54 am

    @Jim: I respectfully disagree. I think if the risk is minimal one should aim to be as unrealistic as possible and discover their limits not in the abstract but in the real world. I think in the West, defaulting to comfort, familiarity and “reality thinking” is overrated when it’s such a welfare society.

  • By Mwangi, July 17, 2008 @ 5:57 am

    @Gary: Please stop by and leave more comments like that. You made my day. Thank you for the encouragement. I hope wherever you are you are undergoing your own extraordinary oddysey.

  • By CarolineJ, July 18, 2008 @ 5:43 am

    Mwangi…in a couple of years people will be shocked at how far you will have come!
    It all starts with a clear vision of where you want to go…then the rest follows.

    Keep at it.
    I will be waiting at the finish lines….

  • By Mwangi, July 18, 2008 @ 6:07 am

    @Caroline: Thank you, queen of all positivity :D Here’s to infinity and beyond……………………

  • By Gal africana, July 23, 2008 @ 3:50 am

    I’ve only briefly looked at what’s in post…I say GO FOR IT!!! Aim for the sky and you might get beyond! If you know your daily income then you know your monthly income. God bless. My only advice…tend to your heart and spirit as well as you do your monetary wealth.

  • By Mwangi, July 23, 2008 @ 6:31 am

    @Gal africana: Thank you for the encouragement gal. I think for my heart and spirit, that’s why I have been blessed with this blog and wonderful readers like y’all :)
    Imagine how cool it would have been if you did this too as you were walking through one of the books you are working through….hint, hint ;)

  • By Gal africana, July 25, 2008 @ 5:07 am

    hint hint? not too subtle are we? I process information differently but ultimately, what I’m learning gets posted on my blog.

  • By Mwangi, July 25, 2008 @ 1:23 pm

    @Gal africana: I have the subtlety of a wrecking ball dancing with a pink elephant :) Btw, I guess I have noticed that everything you learn HAS been posted up on the blog. You are just not putting it in a flow chart or ordered form like I am. I guess as long as we both arrive at the destination of self-actualization, the journey route really doesn’t matter.

Other Links to this Post

  1. My 4 Hour Work Week Journey: Niche Selection and Cash Flow Muses - The Displaced African — August 28, 2008 @ 4:01 am

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